eTail East 2016 (past event)

August 14 - 17, 2016

1.888.482.6012

Kyle Wong, Founder& CEO at Pixlee
Pixlee Logo

Kyle Wong


Founder& CEO
Pixlee

Check out the incredible speaker line-up to see who will be joining Kyle.

Download The Latest Agenda

Main Conference Day Two: Online And Multi-Channel Growth Fundamentals

Tuesday, November 8th, 2016


16:00 Panel Discussion: Crafting ROI-Driven Experiences For Cross-Channel Customers

The new mandate for every digital business is to create compelling, rich customer experiences, and those brand touchpoints are expected to cross seamlessly into the many channels where a shopper can engage. Hear how you can create seamless experiences, no matter the channel, during this interactive group discussion.

• How do you think about your relationship with consumers as they move across devices?
• Has their behavior changed as they move from one device to another?
• How has the “always connected” consumer impacted your overall marketing programs? Channel strategies?
• How do you deliver an experience that doesn’t feel disjointed as consumers move across devices (shared bag, etc.)?
• What is the first step in the process?