Dan Larkman

Sr. Director Operations
Steelhouse

Dan leads several teams within Client Services and comes to SteelHouse with a wealth of experience in Ad Operations, Performance, and Client Services. Starting his career in the UK at a display ad network, Adconion Media Group, Dan served as Ad Operations Manager, creating and managing an international performance team. Dan relocated to Los Angeles in 2011 for a role at startup Joost Media (rebranded as SmartClip), building a performance team for a video ad network, prior to moving to Social SPMD (Shift) to manage the West Coast client service teams.

Check out the incredible speaker line-up to see who will be joining Dan.

Download The Latest Agenda

Main Conference Day Two: Online And Multi-Channel Growth Fundamentals

Tuesday, November 8th, 2016

15:00 Panel Discussion : Efficiently Moving Customers Through The Conversion Tunnel To Drive Repeat Purchases

Our panelists review their customer journey – how they are driving them through the purchase funnel, and how to ensure they are converting. If you are looking for a detailed review of how other companies are driving conversion – this session is for you!

• What tools are you using to move customers from traffic to actual conversion?
• What are different approaches to moving customers through the conversion funnel?
• What third parties are you using to assist with this?
• What other tools can be used aside from product information to motivate customers towards conversion?
• What are the triggers and deterrents for conversion?