Casey Gannon

VP Marketing
Shopgate

Casey is an experienced high-tech marketer passionate about developing marketing strategies that blend traditional techniques with emerging technology. Her career has been spent heads down developing marketing strategies for a variety of products and services with one thing in common: they are all rooted in emerging technology. Casey thrives in a creative environment and isn't afraid of pushing boundaries to gain results. Challenger brands and disruptive technologies excite her. An e-commerce veteran, Casey's background working with companies such as T3, Mozu, and currently Shopgate gives her an edge on insight into marketing and mobile trends.

Check out the incredible speaker line-up to see who will be joining Casey.

Download The Latest Agenda

Main Conference Day Three: It’s All About Growth – Mobile, Social And Emerging Markets

Tuesday, November 8th, 2016

09:00 Chairperson’s Opening Remarks

Chairperson’s Opening Remarks

10:05 KEYNOTE PANEL DISCUSSION REVOLUTION: Looking At Mobile Innovation In Retail Today

This keynote session is all about innovation in mobile today – how to define it, and how to capitalize on the latest mobile technologies to increase your revenue from these devices. Expectations around mobile experiences are changing rapidly – can you keep up? This kick-off session shows you how.

• How are you thinking about innovation in the mobile space (location data, beacons, personalization mobile messaging, etc.?
• How has mobile transformed retail experiences?
• How is the mobile payments space evolving (looking at crypto currencies, etc.)?
• What opportunities do these innovations present (new customer data, mobile loyalty programs beyond point based programs, etc.)?