Mike Girardin

Director of Ecommerce
Silver Star Jeans

With close to two decades of experience, Mike G Girardin has made a name for himself in the fields of digital marketing strategy and web development. His track record spans everything from fundraising initiatives to brand building, with a focus on the implementation of emerging technologies. As Director of E-Commerce for Silver Jeans, Mike now spends his working hours strengthening the company brand and driving sales online.

Check out the incredible speaker line-up to see who will be joining Mike.

Download The Latest Agenda

Main Conference Day One: Reimagining and Reinventing Retail

Tuesday, November 8th, 2016

15:00 What Really Works In Google Shopping: Proven Strategies For Top Line Growth

Product ad growth is quickly outpacing text ads in Google. Take advantage of this shift and stay ahead of your competitors by creating smarter Google Shopping campaigns. Discover how Silver Jeans saw significant growth by applying a few simple but powerful strategies to their Google Shopping campaigns. Silver Jeans will share their experience on profitably integrating Google Shopping into their larger marketing plan, while paid search expert Denis Coombes shares specific strategies you can use to see great results in your own campaigns.